Thursday, 10 November 2016

Selection and Rejection for Digipak Advert








Although this image was very popular within our TA we were unable to use it on our digipak advert as the font colours we wished to use did not stand out well against the colours in this photo and just made it look washed out.

















This image was one of our favourites as it is so powerful and our TA group found it very imaginative shot, however once again we struggled with getting the fonts we wanted to really show through against her clothes.











 In the end we settled on using this image as the background allows for the font we are using to stand out. We did not want to change the font as it was synergetic between all of our products

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